São Paulo, November 29, 2018 – JBS is organizing the “Ribs for Good” event on behalf of the ‘Hospital do Amor’ in Barretos, a leading world center for oncology. The barbecue will have three new partners, Swift, Jack Links and Kings Barbecue.
Jack Links, a US-based leader in the protein snacks market, will provide small sausage appetizers in three different flavors: traditional, smoked and spicy, and donate around 200kg of spicy Italian sausages that will be served during the event. Kings Barbecue, producer of the original pit smokers, will provide traditional barbecue smoking pits that cook meat in authentic American barbecue style. Swift will also donate 100kg of both traditional and spicy toasted cassava flour, a tasty side dish for barbecues.
The barbecue party will take place in Espírito Santo do Pinhal, in the state of São Paulo, and the Company will donate 1.5 tons of beef ribs cooked in a “fire pit”, a traditional gaucho method of roasting. If you wish to attend the event, you can purchase a ticket for BRL 110 at the official event website. Those who will not be able to attend but still wish to help out can purchase quotas varying from BRL 50 (fifty Brazilian reais) to BRL 200 (two hundred Brazilian reais). The goal is to raise funds for cancer patients.
Since the beginning of the year, JBS has been engaging its suppliers to contribute R$ 1 (one Brazilian real) to the organization per head of cattle sold to the Company through the “Agriculture Against Cancer” campaign.
SERVICE | “Ribs for Good”
Place: Fazenda Barrinha – Espírito Santo do Pinhal – SP
Date: December 2, Sunday
Time: From 11 am to 5 pm
JBS is one of the world’s leading food industry companies with approximately 230 thousand employees in over 15 countries. The Company owns a portfolio of brands that are acknowledged for their excellence and innovation, including Friboi, Moy Park, Pilgrim’s Pride, Primo, Seara, Swift, Gold’n Plump and others, serving over 350,000 customers of more than 150 nationalities worldwide. The company’s focus on innovation also reflects its management approach to related businesses in areas such as leather, biodiesel, collagen, personal hygiene and cleaning products, natural wrappings, solid waste management solutions, metal packaging and transportation. JBS has adopted best sustainability practices throughout its value chain and constantly monitors its suppliers using satellite imagery, georeferenced maps of supplier farms and monitors official data from government agencies; the company also focuses on the highest possible food safety and quality standards. The success of JBS’s operations is closely tied to our Animal welfare practices, which are rigorously applied and have received an increasing share of investments to further improve the Company’s efforts in this area, in line with best practices.
Corporate Communications Department
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