In 2019, the Company reinforced Compliance actions and continues to evolve and expand compliance initiatives.
Compliance JBS ended 2019 with great achievements. During the last 12 months, 45 thousand hours of training were carried out, 37 thousand of which were dedicated to the Code of Conduct and thics, which reached more than 115 thousand company team members in Brazil, and 8 thousand to the Anti-Corruption theme, which reached more than 16 thousand contributors. The actions reinforce the evolution and expansion of the Company’s compliance initiatives. Now, in 2020, JBS will continue to invest in training its team members, as it understands that this constitutes an important pillar of the Compliance program, with training on specific topics, such as Conflict of Interest and review of the Anti-Corruption content.
“We are fulfilling our role as one of the global leaders in food, raising the awareness of team members and partners and positively influencing the value chain. The engagement and reach achieved prove the effectiveness of the activities that have been adopted in the day-to-day operations”, says the Director of Compliance, Marcelo Proença.
Friboi – the JBS beef business unit – has over 40 years’ experience and revolutionized the market by decommoditizing Brazilian beef and building a leading brand. The Company owns some of Brazil’s best-known beef brands and has a broad product portfolio with the Company’s own name brand and market leader Friboi, as well as Maturatta Friboi, Do Chef Friboi, Reserva Friboi, 1953 Friboi and Swift Black, targeting a variety of different markets. As part of its focus on certified sourcing and food quality and safety, from animal welfare to end product delivery, Friboi has implemented best sustainability practices across the entire value chain and constantly monitors its cattle suppliers using satellite imagery, georeferenced farm maps and official government figures. The Company’s products are sold in over 150 countries and currently has 37 production plants in Brazil.
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